By showcasing a typical use-case in a humorous and relatable way, we were able to say a lot about what Zipcar can - and can't - do to help you live your best city life. Concepted in-house by myself and copywriter Mandy Donovan and directed by the award winning duo Jamie McCelland and Pete Marquis.
Winner of a 2017 Telly Bronze award, and featured entry for the Hatch 57 ad club awards.
ROLE | conceptual development, creative direction, on-set art direction
