WE GET IT.
Moving around a city isn’t always easy and it isn’t always fun.
Zipcar understands your pain points—and it has the solution for them, too. We’re here to reclaim the control of the drive and have a great time doing it. Bold headlines and simple visuals work together to convey our urban-savvy nature on an approachable, yet sassy, level. Components include online ads, social, out of home, and email.
This Campaign recently one an advertising award in Graphic Design USA.
ROLE | conceptual development, creative direction, design